Social Media and Content Marketing
Are you getting the best possible results from your Social Media Marketing? Posting to social media on a consistent basis is crucial. But the content posted must also be engaging, compelling, timely, and tailored to your target consumers. And it you’re only looking at “Likes” and “Shares” to assess the results of your social media efforts, you’re only seeing a small piece of the puzzle.
At Saltworks, we can help a social media strategy and content that helps your company see tangible results. Our social media strategies are structured to help you build relationships with prospective customers. This begins by engaging content that captivates the consumer and starts the conversation. We can create a roadmap and editorial calendar for your social media campaigns, develop compelling content, manage the campaign for you, as well as help you measure the results, and optimize content for future campaigns. The end result? Increase sales and a better return on your online investment.
Our social media management services include:
Social Media and Content Marketing Strategy
Editorial calendar development
Creative development
Content Aggregation & Curation
Social Community Building & Management
Social Media Monitoring
Social Media Analytics & Reporting
Our social media content development services include:
Video production
Sharables graphics (including infographics)
Thought-leadership articles
Helpful hints and advice posts
Custom illustrations and cartoons
Whitepapers
Podcasts
Aggregation and curation of syndicated content