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Coke Brings Heart To The Challenges Of Being Young Parents

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This ad ties in perfectly with the everyday lives of young parents. The product becomes a reward for a job well done.

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Are Your Customers Aware, Informed, or Convinced?

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Lack of relevance – it’s one of the biggest reasons why some marketing communications fall short. If the information you’re presenting to the consumer isn’t the right info at the right time, the consumer won’t engage – and he or she won’t purchase. To know which information about your product will be relevant to consumer, […]

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