To QR or not to QR. That is the question.

Does your brand use QR codes? How have they worked for you and would you recommend QR codes to other businesses? Please feel free to scroll down and leave your comment. We’d love to hear from you!

Dove Takes Beauty to the Next Level

How to Talk to Your Customers About the Heartbleed Bug

If your brand has an e-commerce website, you might have experienced a few heart palpitations of your own last week when you found out about the Heartbleed Bug. The lists of sites that have been breached by the bug gets longer each day, making it apparent that it will be a while before the full […]

Coke Brings Heart To The Challenges Of Being Young Parents

This ad ties in perfectly with the everyday lives of young parents. The product becomes a reward for a job well done.

Are Your Customers Aware, Informed, or Convinced?

Lack of relevance – it’s one of the biggest reasons why some marketing communications fall short. If the information you’re presenting to the consumer isn’t the right info at the right time, the consumer won’t engage – and he or she won’t purchase. To know which information about your product will be relevant to consumer, […]